Ieva Sipola
Truesix's content marketing blog
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How we landed 50+ publications in 14 languages from a single press release
A few months back, we conducted one of the most successful press campaigns in our experience. It generated over 50 publications and prompted around 20 social media posts. Curious to learn more about this outstanding campaign? Let’s have a closer look.

5 reasons why briefs are essential when outsourcing content
The more detailed your brief, the less generic and more valuable your article will be.

April, when we made publications rain
To suit the wet weather, we made publications rain all April. Check out our clients’ latest success stories.

Reanimating the forgotten skill of brainstorming: 4 ways to brainstorm remotely + bonus tips
There were times when “brainstorming” was what “asynchronous workflow” is now – a hot and trendy approach to working and doing business.

How to manage comms for a digital event: a case study by Truesix
2020 was the second year that Truesix was in charge of coordinating international media relations for the 5G Techritory conference. Adjusting to the global pandemic, this year’s forum…

8 must-have tools in a copywriter’s arsenal + 4 wacky tips
Just as handymen, doctors, and many other professionals have their toolboxes, copywriters too, have their weapons of choice. Albeit most of our support tools are digital, we would…